Posts made in December, 2020

Common Misconceptions with Google Ads

Common Misconceptions with Google Ads

with Dylan Dahlquistdylanquestdigital ( at ) gmail.com Google’s Advertising platform is versatile, far-reaching, and pretty confusing. Sometimes getting a clear return on ad spend can feel closer to wizardry than science, but that’s why Dylan has spent years figuring out methods for businesses and organizations to grow with Google Ads. He has success managing Ad Accounts for a variety of businesses and non-profit organizations....

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Richard Tubb on Continuous Awesome Marketing

Richard Tubb on Continuous Awesome Marketing

I caught up with Richard Tubb near the end of November. In addition to a general catch-up, we recorded a podcast on Marketing Tips! We did this after an experience we shared that resulted in extra bonus marketing for Richard – because he was prepared. It got me thinking about how being ready to take advantage of opportunities goes a long ways. In this conversation, Richard shares some great ideas for IT professionals who want to krank...

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New Book: Tech Up or Lose Out

New Book: Tech Up or Lose Out

Karl interviews co-host James Kernan on his new book, Tech Up or Lose Out. James is the editor and publisher of the book. And, of course, he wrote a good deal of it. James calls this book the Entrepreneurs Guide to IT. The target audience is small business – not just IT businesses. You might, for example, give this book to clients to educate them on why they need tech support. The basic goal is to show business owners how they can leverage...

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How to Effectively Communicate Your Brand Story to Generate Leads

How to Effectively Communicate Your Brand Story to Generate Leads

Host James Kernan interviews Sarah Hansen on Social Media Marketing. Sarah runs Hansen Collective, a firm that uses online marketing expertise to help both international and domestic clients, while also fostering a community and educating her audience on creating effective social media strategies for personal brands and businesses alike. Hansen Collective combines modern social media marketing strategies with custom content to boost your...

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Manuel Palachuk and the “IT Confidential”

Manuel Palachuk and the “IT Confidential”

Karl interviews Manuel Palachuk, author and coach. Manuel is introducing a new kind of interactive event call The IT Confidential. See https://theitconfidential.com. The new venture is a bit like a webinar/podcast with a major twist: A live audience. The goal is to take a hard look at some issues that others are not talking about in the channel. Plus, he got a cool look and feel for the web site. One other fronts: We start by checking in on how...

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The SMB Community Podcast

Produced by Small Biz Thoughts.

With hosts Amy Babinchak, James Kernan, and Karl W. Palachuk.

SMB Community Podcast We're dedicated to making every IT professional a successful IT professional!

The SMB Community Podcast is a thirty-minute interview format. We feature news, commentary, and interesting vendors.

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